Designing the Crest for Each Colour
I first started working on the Electric blue paper as the first symbol which came to mind was the electric bolt, which is quite a strong powerful symbol which matches that of the paper.
Below are rough sketches of lightning bolts designs I did in my sketch pad.
I then scanned and traced them in illustrator, which then gave me the freedom to move illustration around and create more designs.
For the next crest design I worked on the Metallic Magma paper. When researching symbols for this colour/name of paper, a lot of images come up of lava.
The definition for it is: 'hot fluid or semi-fluid material below or within the earth's crust from which lava and other igneous rock is formed on cooling.'
I decided not to us the images which came up on my search as some people may not be able to connect the symbol with the colour of paper.
I did struggle with coming up with ideas in my sketch book but managed to come up with a few more designs in illustrator.
When designing the crest for the Metallic Peacock, I decide to use base the design on the peacock feather as it is such a distinctive image.
With the sketches I did, I scanned and copied them into illustrator and traced round some of the, which then gave me the flexibility of creating a few different designs which also included different style crests.
For my final choice of paper, Metallic Super Gold, I went online to looked at the type of symbols used to represent Gold and what came back was an image of a circle with a smaller solid circle.
Using these rough designs, I transferred them into illustrator.
Once I decided on which crest design to take forward, the next step was deciding on which printing process to use. I liked the idea of print screening the designs on the paper.
Before printing directly onto the metallic paper, I test printed onto a scrap of paper as I felt some of the images were too small.
In the images above shows the outcome from the screen print. The results are not great, or clear and patchy in a lot of places.
In the pictures below shows the design
I also designed a waistband to hold the postcards together. I incorporated a symbol from each of the crest design, as well as the Antalis logo.
The end product was printed via the laser printer.